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WAVES 2025|Nagarjuna on why Pushpa and KGF became Hindi smash hits



Is there a formula to make a hit frying pan-India movie? Superstar Nagarjuna really feels there is just one active ingredient of success: Stay rooted to your indigenous language, and the sincerity will certainly go beyond language obstacles. Nagarjuna, that has actually headlined several of the largest Indian smash hits over the years, claims the frying pan-India success of Telugu movies like Pushpa and Baahubali, in addition to Kannada actioner KGF, indicate the reality that the Indian target market desires their heroes to be impressive.

Nagarjuna at WAVES 2025 

At the WAVES Summit 2025, Nagarjuna claimed there is a reason Allu Arjun‘s Pushpa franchise business gained much more in Hindi than Telugu, as the target market in the North was food craving to see celebrities in a tentpole motion picture set up, like the Sukumar directorial or Yash’s hit KGF collection. “Both the Pushpa movies made even more cash in the North than inTelugu We have actually seen comparable tales in Telugu in the past, like Pushpa, which has epic heroes. Whereas in the North—– in Bihar, UP, and Punjab—– they intended to see their heroes like Pushpa Raj, Yash in KGF, orBaahubali They intended to see epic heroes. For Indian individuals and society, simply living everyday is tough, and when they intend to conquer the tension by seeing movies, they intend to see magic on display.”& rdquo;

“That`s what the larger-than-life stories are doing, without losing the fundamentals of Indian storytelling. They are not going away from that, which is why they have been successful. Rajamouli shot Baahubali frame to frame, thinking it is a Telugu film. He was very proud of his roots and language, and he shot it like a Telugu film, and people loved it across the world! If you are rooted to your storytelling, it will resonate,” Nagarjuna claimed.

Nagarjuna on what makesIndian movies one-of-a-kind

Nagarjuna was talking on the panel conversation ‘Pan -Indian movie theater; misconception or energy? ‘and was signed up with by stars Anupam Kher, Khusbhu, andKarthi The super star claimed Indian movies have their very own, one-of-a-kind narration DNA, which one have to take pride in. “You might say, `A guy raises his fist and 20 people fall, it looks abnormal!` But if you like Marvel or DC films, Superman does the same thing, but they give the logic of them having `super powers`. But we don`t need those special powers! The common man, the ticket-paying audience, including me, wants to watch my heroes larger than life. When I see Prabhas, Allu Arjun, and others going on screen and doing what they do, I clap and whistle.”

The star, that has 2 big deals aligned for launch, consisting of Kuberaa with Dhanush and Lokesh Kanagaraj’s Coolie, claimed both the movies have actually been “rooted” in their narration. Coolie, which is launching in August, likewise celebrities Rajinikanth, Upendra, and Shruti Haasan to name a few.

When asked just how he deals with the stress of having a frying pan-India hit with every movie, Nagarjuna claimed, “I don`t know about others, but first and foremost, I want my film to work in Telugu, and then organically it will work everywhere. I have Kuberaa with Dhanush as well as Lokesh`s next Coolie, which has Rajini sir, Aamir Khan, Upendra, Shruti, it is a huge film. Lokesh made it thinking it is a Tamil film. So, if it works in your language, it will work everywhere.”



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