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Will city of Wolfsburg make it through Volkswagen’s situation?– DW– 10/20/2024


The very first point you see when rolling right into the German city of Wolfsburg in Lower Saxony by train are f our large smokestacks climbing from a substantial manufacturing facility structure that brings the VW logo design in blue and white on the front of its reddish-brown block wall surfaces. Welcome to Volkswagen city, home to among the largest car-making manufacturing facilities on the planet.

Wolfsburg is among minority German cities developed throughout the very first fifty percent of the 20th century as an organized city, implying it was created for an objective and built on formerly primitive land.

Founded by Hitler’s Nazi regimen on 1 July 1938, Wolfsburg was developed to end up being home for employees generating the the supposed KdF-Wagen– a low-cost, inexpensive cars and truck that was developed up until 1945 to please the masses, component of the Third Reich’s Kraft durch Freude (Strength with Joy) project.

Wolfsburg exists as a result of the Volkswagen (VW) cars and truck manufacturing facility, and some state if VW sneezes, Wolfsburg is capturing a cold.

An aerial photo of Wolfsburg showing a stadium and the VW factory
Wolfsburg has actually happened the youngest city in all of GermanyImage: picture-alliance/dpa/M. Leitzke

Wolfsburg fantasizes come reversed

At the minute, VW’s arising situation is talk of the community, as Europe’s largest carmaker is for the very first time in its background intending to shut German plants and gave up countless employees.

More than 60,000 individuals benefit VW, out of an overall of 120,000 living inWolfsburg VW’s salaries are above standard, making the firm’s labor sets you back the greatest in the cars and truck sector with regarding EUR62 ($ 67) gained for an hour of operate in 2023.

Kristin Rößer claims right here the normal German desire for a residence with a yard, an auto, and an other half with 2 youngsters is still to life. The realty representative is revealing DW around a bungalow-style home which, she claims, is fairly normal for lots of VW employees’ homes inWolfsburg A space divider panel, petrol-colored PVC floorings, and yellow cooking area ceramic tiles return the days when a number of these homes were constructed in the 1960s.

Real estate agent Kristin Rößer (right) talks to DW reporter Nadine Mena Michollek (left) in front of a Bauhaus style house in Wolfsburg.
Kristin Rößer (right) claims a bungalow-style home is the desire for lots of a VW employee and high salaries make it less complicated to satisfyImage: Anna Chaika/ DW

Those were gold days for VW, bears in mind Rößer, that’s been residing in Wolfsburg for every one of her life.

These days, nevertheless, she’s really feeling massive unpredictability clutching the city, with not a couple of VW employees calling her to “sell their houses before their value collapses,” as she claims. Other customers had actually terminated home-buying agreements also prior to they had really relocated.

“People are hesitating to buy a new house and want to keep their money together until they know what VW will decide,” she claims.

In 2023, the 10-brand cars and truck team still published audio revenues amounting to greater than EUR18 billion, and paid EUR4.5 billion in rewards to investors. Nevertheless, VW administration released an effectiveness program in 2015 targeted at conserving EUR10 billion by 2026 to improve competition.

In August 2024, nevertheless, administration claimed more financial savings procedures were called for, consisting of the closure of potentially 2 cars and truck plants in Germany and high cuts to the firm’s 120,000-strong labor force inGermany

Employees of German car maker Volkswagen (VW) hold a banner reading 'Develop not manage' as they stage a protest at the start of a company's general meeting in Wolfsburg, northern Germany, on September 4, 2024.
Labor unions have actually pledged to withstand plant closures and work cuts at VW with all methods offeredImage: MORITZ FRANKENBERG/AFP

Concerned silence at evictions

On this mid-day in October, the sunlight is casting a moderate fall light on Gate 17 of the stretching VW website. Hundreds of employees are swamping with it, after completing their early morning change at 2 p.m. They’re putting on white overalls and sweatshirts or tee shirts jazzed up with the VW logo design.

As they go to the massive parking area outside the manufacturing facility, their state of mind appears suppressed, and barely any person wishes to speak with DW and even have their images taken by the press reporter.

Following substantial media insurance coverage of VW’s difficulties in current weeks, the majority of them are not in the state of mind to address the exact same concern time and again. Of training course, employees are afraid for their tasks, claims one guy, and an additional one includes that all they can do currently is continue to be certain regarding the future of the carmaker. “We have survived many crises, we will survive this one, too,” he claims.

With a mean revenue of EUR5,238, Wolfsburg has among the wealthiest city populaces in Germany, 2nd just to those residing in Ingolstadt, where carmaker Audi is based.

German carmaker VW caught by Chinese competitors

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The times are transforming for Wolfsburg

Business tax obligations imposed on VW’s substantial revenues have actually made Wolfsburg rich, today the city is revealing the common indications of financial decrease.

The town hall, which is enclosed by wide roads with lots of garage, is deserted on this bright mid-day. Some buyers walk down Porsche Street, yet they are primarily going by vacant store home windows, a couple of nickel-and-dime shops and the flickering lights of a periodic gaming hall.

The couple of coffee shops and bars along the high-street blvd are likewise not well-frequented as a cozy day in October may recommend.

Djuliano Saliovski claims that recently a number of his clients utilized to find for supper when a week, today they typically just come when a month.

An evacuee from Kosovo, Saliovski and his partner opened up a resort with dining establishment in Wolfsburg numerous years back, and they are preferred with their clients, welcoming the majority of them directly by their names.

Djuliano Saliovski in the kitchen of his restaurant, holding a plate with food in his hand.
Djuliano Saliovski saw his sales dropping in current months and assumes the tough times have yet to findImage: Nadine Mena Michollek/ DW

The COVID-19 pandemic 2 years back had currently considerably minimized the variety of supper and resort appointments, he claims, “but now they are even fewer.” At this time around of the year, he keeps in mind, there would certainly be lots of reservations for Christmas being available in, yet not so this year.

Still, he thinks, the circumstance will certainly “turn around,” and he’s also panning to increase his service in Wolfsburg by purchasing a brand-new structure along with the buildings he currently has in the city.

Wolfsburg’s anxiety of ending up being a commercial gallery

The marvelous days of cars and truck manufacturing in Wolfsburg get on display screen in the Volkswagen Museum alongDiesel Street A massive schedule of classic cars consists of every one of the firm’s most preferred versions, consisting of the popular Beetle that was created greater than a million times in between 1938 and 2003, or the VW minibus called the wagon of option of the German flower-power generation of the late 1960s.

Different designs of VW Beetles in the VW Museum in Wolfsburg.
VW preponderated in the combustion-engine age, yet its sales of battery-powered vehicles fall short to obtain grip Image: Nadine Mena Michollek/ DW

The gallery is a must-see on the schedules of vacationers, of whom greater than 300,000 are involving go to Wolfsburg annually. Apart from that, the supposed Autostadt (auto city) is a factor of tourist attraction a 28-hectare auto amusement park offering peeks right into “the world of mobility,” and the location where extra after that 3 million chauffeurs have actually been handed the tricks to their brand-new VW vehicles thus far.

But less and less vacationers have been involving go to Wolfsburg, a cab driver informed DW, keeping in mind that numerous years ago taxi firms could “hardly cope with the demand from tourists and business travelers.”

Could that be a threatening indication that Wolfsburg’s days as the cars and truck manufacturing resources of Europe are phoned number? Is it feasible that Volkswagen, the top car supplier by sales still a couple of years back, isn’t able to gain sufficient clients for its electrical automobiles that are meant to be the future of the sector?

The Wolfsburg cabby has a clear point of view regarding Volkswagen and its international management in the combustion-engine age: “Those times are long gone,” he claims, including that he assumes the circumstance might be “getting even worse.”

Edited by: Uwe Hessler



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